The Barista module focusses on the two Pinotage wines which are a modern take on South Africa’s signature grape which was created 100 years ago in 1925.
By the end of this module, you’ll understand the brand’s key features, know how to describe each of the two wines, have clear selling points to share with customers, and be ready to handle common objections confidently.
In this module you will find out more about Glenelly Wine Estate, known for exceptional, age-worthy wines. Established by Madame May de Lencquesaing, of Bordeaux, France, the estate combines Old World elegance with New World innovation. Gain a solid understanding of the brand, confidently present the three wine ranges with their key characteristics, highlight key selling points, and handle common customer objections effectively.
In this module, you will learn about the wines of Cap Maritime which come from a farm situated right near the ocean – only 4km from the sea and its cooling winds. The focus is on the Burgundian varieties (Chardonnay and Pinot Noir) but with a cool-climate expression. By the end of this module, you will understand the brand’s main features, be able to describe the wines in the two wine ranges, and confidently present them using key selling points.
In this module, we explore the Stellenbosch farm called DeMorgenzon which is known for not only for high quality wines but also for their sustainability and biodiversity initiatives and their pristine gardens and vineyards. You will be introduced to the three wine ranges, their key characteristics, and the essential selling points which will assist you in effectively presenting the brand and wines to your customers.
In this module, we explore the rich history of the Stellenbosch-based Muratie farm and its iconic wine brand. You’ll learn about the unique stories behind Muratie’s wines, key brand features, and essential selling points. By the end, you’ll be able to confidently present the brand, discuss its wine range, and address common customer objections.
In this module you will learn about this prestigious and esteemed Champagne brand that combines history and tradition but has been innovative from the start. You will also be introduced to key brand features, explore the range of cuvées and learn about key selling points and address common objections effectively.
In this new module, you will be introduced to the philosophy behind the Orpheus and The Raven brand and their approach to making and marketing their wines. You will also learn about the qualities of the four Orpheus and The Raven wines included in the Vinimark portfolio and be able to identify the types of wine consumers who will be the perfect candidates for these wines.
In this module, you will learn how winegrowing areas in South Africa are classified under the Wine of Origin system and you will be able to explain the importance of origin and terroir in sourcing grapes for specific wines. You will also be introduced to origin-specific and terroir-driven wines in the Vinimark Portfolio.
In the module you will learn about the dominant cool-climate influences that contribute to making Elgin a top wine-making ward. You will be introduced to three brand partners included in this module and the Chardonnays they produce that are specific to this region.
By the end of this module you will be able to explain the influences of a cool climate on the production of high-quality wines in specific ‘cool climate’ winegrowing areas in the Western Cape and define the influences that contribute to the Walker Bay district cool climate. You will also be able to name the wards that have been established within the Walker Bay district.
